Course curriculum

Learn Facebook advertising from professianals using the same strategy we teach to run ads for some of the biggest ecom brands in the world! Here's what you'll learn:

  • 1

    Facebook Advertising Master Course

    • Facebook Account Setup 101 - Shopify (Account Setup + Pixel + Catalog)
    • How To Set Up Facebook Pixel - Shopify
    • How To Set Up Facebook Catalogs For DPA Ads - Shopify
    • What Products Do & Don't Sell on Facebook
    • Facebook Ad Creative Best Practices
    • Facebook Account Setup - Connecting your Facebook Ad account to Instagram, Facebook, and Pixel.
    • Facebook Account Setup - Facebook Audiences To Build
    • Facebook Account Setup - Building Prospecting Lookalike Campaigns
    • Facebook Interests
    • Facebook Account Setup - Building Prospecting Interest Campaigns
    • Facebook Account Setup - Building Prospecting Engagement Campaigns
    • Facebook Account Setup - Building General Retargeting Campaigns
    • Facebook Account Setup - Building Prospecting Fans, Friends of Fans & Subscribers Campaigns
    • Facebook Account Setup - DPA Bottom Funnel Campaigns
    • Facebook Placements
    • Facebook Optimizations - Lesson 1
    • Facebook Optimizations - Lesson 2
    • Secret 2019 Prospecting Targeting Strategy
    • Testing Facebook Ads 1
    • CBO Duplication - 2019 Testing Theory 1
    • How To Set Up Custom Columns For Facebook - Reading Data
  • 2

    Intro to Marketing Automation

    • How To Capture Emails + Automation Sequence
    • Email Automation Segmentation
  • 3

    Intro to Snapchat Advertising

    • Intro to Snapchat Ads
    • Snapchat Quiz
  • 4

    Intro Pinterest Ads

    • Pinterest Creative Best Practices
    • Pinterest History - 1 Tap vs 2 Tap
  • 5

    Using Data to Your Advantage

    • Setting Up Dashboards For Reporting
  • 6

    Influencers Marketing

    • Influencer Outreach Template
    • How To Find The Right Influencers
  • 7

    Intro to Website Optimization

    • Landing Pages for Ads - Collections Page
    • How To Write Powerful Product Descriptions
  • 8

    Access to All Prolific Webinars

    • Evolution of Print on Demand
    • Facebook Ads Webinar
  • 9

    Holiday + Sale Period Marketing

    • Holiday Email Strategy

Past Mentorship Results

We had a niched down canvas and apparel print on demand brand grow by 163% in their first month.


This student grew by 55% after plateauing for a year!


This student went from doing $5k per month in 2018 to doing $100k+ months once they started working with us in March. 900% year over year growth!


Another student we started working with has gone from $5k per month to $75k+

Why Prolific?

  • 25+ Years of Experience

    The Prolific team doing the mentorship has over 25+ years of eCommerce experience

  • $25 Million Spent on Ads

    Since 2012 the Prolific team has spent over $25 million on paid ads

  • Over $100 Million in Online Sales

    Our team has generated more than $100 million in sales for our internal stores and clients.